Summary
If your digital presence has lots of separate sites, and you are looking to make big changes, then you need to consider the rollout plan.
Empower you and your teams to tackle your rollout
You can't just launch the first site and then assume all the other site owners will fall in line to launch all the subsequent sites. Even if you can, using that approach is not ideal: you need broad alignment early to make sure you're building out a strong foundation that all sites can use (rather than just forcing all sites to work like your first site).
Learn the components of a strong plan
We'll look at the components of a strong rollout plan:
Current plan status
Vision
Status of distributed presence
Expected outcomes and coordination
Flexibility, publishing speed, consistency, and broad change
Phasing
Migration and content execution approach
Implications and confirmation of the plan
Resourcing approach
Presenter: David Hobbs
David Hobbs works with large, complex digital presences. He creatively approaches large scale efforts to isolate what's really important, work toward getting stakeholders aligned, and phase efforts for success. Clients include the CDC, Library of Congress, and Novartis.
About David Hobbs
David helps organizations with large, complex digital presences.
He helps organizations before large-scale transformations, to define the overall vision and also to define content transformations. Clients include the Library of Congress, Novartis, the Center for Internet Security, and World Resources Institute. He draws on his experience as a CTO of a web development shop, inside organizations in large digital rollouts, and as a consultant.