Summary
It's relatively easy to make hand-crafted changes to an isolated set of pages. But what about when you need to make big content changes? In this case, you need a content execution plan.
Agenda
What are big content changes?
Understanding the content you have now
Deciding what changes to make to your content
Deciding who will make the changes
About David Hobbs
David helps organizations with large, complex digital presences.
He helps organizations before large-scale transformations, to define the overall vision and also to define content transformations. Clients include the Library of Congress, Novartis, the Center for Internet Security, and World Resources Institute. He draws on his experience as a CTO of a web development shop, inside organizations in large digital rollouts, and as a consultant.